Trump family business files for trademark rights on any airports using the president’s name
The Trump Organization filed federal trademark applications seeking exclusive rights to use President Trump’s name on airports and related merchandise including buses, umbrellas, travel bags, and flight suits. The filings were triggered by a Florida state bill proposing to rename Palm Beach International Airport after Trump, and separate disputes over naming rights for a New York-New Jersey tunnel and Dulles International Airport in Virginia.
The Trump Organization stated it would not charge royalties or accept financial consideration for the Palm Beach airport renaming, claiming the applications were filed to protect against “bad actors” exploiting what it asserts is “the most infringed trademark in the world.” The company did not respond when asked whether it would charge royalties for using Trump’s name at other airports or on merchandise covered by the trademark filings.
Trademark lawyer Josh Gerben, who discovered the filings, called them “completely unprecedented,” noting that no sitting president’s private company has previously sought trademark rights in advance of airport naming proposals. He highlighted that presidents historically wait years—or must die—before airports are named after them: Bill Clinton waited 11 years, Ronald Reagan nine, and Gerald Ford 22 years, with JFK being the exception at one month following his assassination.
Recent months have seen multiple public venues and infrastructure renamed for Trump, including the Kennedy Center performing arts venue, a boulevard outside Mar-a-Lago, and a new class of battleships. The Trump Organization has also expanded its branding internationally, placing the Trump name on towers, golf resorts, and residential developments in Dubai, India, Saudi Arabia, and Vietnam, while simultaneously selling Trump-branded electric guitars, bibles, and sneakers through its DTTM Operations unit.
Trump has previously defended his family’s business activities by stating the company is held in trust by his sons and that he has no day-to-day involvement, a response to ongoing criticism that he and his family are profiting from his presidency. The company’s claim of having the world’s most infringed trademark could not be quickly verified against established luxury brands like Gucci, Prada, and Rolex, which have all battled extensive counterfeiting for decades.
(Source: https://www.yahoo.com/news/articles/trump-family-business-files-trademark-172427158.html)